Hays Switzerland

Learn how Hays Switzerland not only improved recruiting efficiency by integrating mamgo into their online marketing strategy, but also drastically reduced the cost per application. This case study takes a neutral look at the challenges, the solutions and the sustainable successes that have resulted from the partnership. Experience the evolution of efficient recruiting

Service meets high-performance technology

"What inspires me about our cooperation with mamgo is the combination of service and high-performance technology: we always have competent sparring partners who help us to achieve the best results in our interests. The mamgo team makes the adjustments for us. The smart algorithms do the rest. It's always exciting to see how the results develop over the months and how invested our contact at mamgo is in the success of our campaign. The collaboration is simply fun!"

Oliver Valentin Stula

Marketing Manager

The company

Efficient recruiting through strategic online job marketing

Hays invests in lasting partnerships for the success of people and companies. With over 50 years of experience and 10,000 employees in 33 countries, Hays is one of the world's leading recruitment consultancies.

Through its size and diversity of assignments, the company brings unparalleled knowledge to support clients and partners with the innovation they need to make informed decisions in the dynamic world of work.

To the partner page

Solution

First step: CPA optimization

Thanks to the strategic integration of mamgo, Hays Switzerland was able to reduce the average cost per application (CPA) by an impressive 50%. This initial success marked a significant milestone in the optimization of the recruiting process and enabled the budget to be used in a more targeted manner.

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Second step -
Balance and fine-tuning

Better distribution of applications

mamgo ensures an optimal distribution of applications across all vacancies to ensure that each position is considered appropriately and that the recruitment process is efficient at all levels.

Further diversification of the job boards

Through the targeted connection of various job boards, mamgo ensures a broader reach and addresses potential candidates via different platforms in order to maximize the diversity and quality of applicants.

Better distribution of budget allocation

mamgo enables precise control of the budget allocation over the course of the month to avoid outliers. This ensures an even and controlled distribution of resources and maximizes the effectiveness of the recruiting campaign.

Advantages

Efficient and flexible recruiting

Performance Driven Approach

Thanks to the targeted optimization by mamgo, Hays Switzerland was able to reduce the cost per application (CPA) by 50%, which means that the recruiting budget can be used more efficiently and resources can be deployed in a targeted manner.

Diversification of job boards

With four to five times more job boards, Hays Switzerland taps into a broader, diversified applicant base and attracts talent from different sources, which sustainably increases the quality of applicants.

Flexible campaign management

With mamgo, recruiting becomes more flexible and efficient, as real-time data enables immediate adjustments and new job boards can be added quickly - without much effort.

Continuous process optimization

mamgo's analysis continuously optimizes the recruiting processes at Hays Switzerland, while the evaluations enable well-founded decisions and thus ensure sustainable growth.